B2B Lead Generation & Appointment Setting Services
Turn Outbound Outreach into
Sales Opportunities
Outbound outreach remains essential for driving brand awareness and, ultimately, conversions. EBQ’s appointment-setting services enable organizations of all sizes, maturity levels, and industries turn cold outreach into qualified sales conversions. The result? A predictable pipeline of sales-ready opportunities without the overhead of hiring, training, or managing an internal sales development team.
Trusted by thousands of businesses worldwide.
BOOK MORE SALES APPOINTMENTS. CLOSE MORE DEALS
Dig into our history of high-volume appointment setting that doesn’t sacrifice lead quality.
15%
Close Rate
12.4
Touches to Response
85%
Qualified Rate
How our appointment setting services work
Build and verify a custom lead database using industry-leading contact sources and proprietary verification tools for boosted accuracy
Cold call and email prospects to start building key relationships and drive product interest
Follow up on both cold and inbound marketing leads to maximize the number of qualified sales appointments set
Provide a built-in management layer, including a fractional Revenue Consultant and Business Development Manager, to train and upskill your team based on industry best practices
Leverage EBQ’s proven processes and talk tracks that have been refined over the past 20+ years
Qualify prospects against agreed-upon criteria to ensure only sales-ready opportunities are passed to the closing team
Handle appointment scheduling logistics, such as sending invites, confirming meetings, warm sales handoffs, and even rescheduling as needed
Enhance outreach with AI-powered tools, while keeping experienced human SDRs at the center of every touch point
Our Appointment Setting Agency’s Success Stories
203 Qualified Meetings Set
94% Lead Qualification Rate
Compendium
Industry: Content Marketing Software, SaaS
Compendium was scaling rapidly, but their sales representatives were drowning in meetings that looked good on paper but went nowhere in real life.
With EBQ’s Business Development team taking over lead prospecting and qualifying, Compendium gave reps back what they had been missing most: time to actually close.
“I figured it would take a few weeks to ramp up, but EBQ quickly understood our complex, intangible solution in order to deliver highly-qualified results.”
– Jim Brown
(Director of Business Development at Compendium)
5000+ Software Units Sold
$1000 Average Deal Size
Veradigm
Industry: Healthcare Technology
Veradigm needed to expand into smaller medical practices but lacked the resources to focus its enterprise sales team.
By leveraging EBQ’s expertise in product segmentation, they drove over 5,000 software sales across 20+ states.
“We’ve used EBQ as both a ‘force multiplier’ and a way to target specific opportunities. We’ve been very pleased with the measured results we have achieved and the objectives we’ve accomplished.”
– Glen Tullman
(CEO of Veradigm)
$290,000 additional revenue generated for Midas International
Midas International
Industry: Automotive
Midas recognized their need to expand their fleet customer base. However, they also knew they did not want to build an internal team.
EBQ’s appointment setters and sales experts enabled Midas International to grow their fleet program significantly.
“Hiring EBQ was the best money I spent in 2007. I have acquired five new fleets — resulting in thousands of dollars in fleet revenue that I did not have before.”
– Scott Frailey
(Owner of Midas locations in the Lancaster, PA area)
Dive into our other Appointment Setting success stories
Overcome your business development pain points.
Find out how EBQ can eliminate your sales development challenges.
Your leads aren’t converting
More follow-ups with less work.
More follow-ups with less work.
A typical B2B potential client requires at least 5 follow-up attempts before converting into a customer. However, most salespeople don’t have the time to carefully follow up with their leads. With EBQ, you can now convert more leads by outsourcing the prospecting process to us.
Your sales meetings fluctuate in volume
Bolster your sales pipeline.
Bolster your sales pipeline.
Sales meetings tend to fluctuate depending on the industry landscape, making it difficult for business leaders to accurately predict their sales pipeline. Ensure a consistent flow of sales meetings by utilizing our appointment-setting team.
Your sales team’s prospecting isn’t effective
Make prospecting painless for your sales team.
Make prospecting painless for your sales team.
Prospecting is a challenge; you have to find verified information, contact them, and persistently follow up to schedule an appointment. Our sales development team can take on all prospecting-related tasks, which empowers your sales team to focus on closing.
Your marketing leads are going nowhere
Finally. An inbound lead follow-up.
Finally. An inbound lead follow-up.
Over 70% of marketing leads are never followed up on — resulting in a significant loss of sales opportunities. With EBQ, your dedicated appointment setters will diligently follow up with marketing leads and gauge their level of interest using our own lead rating system.
You have a long sales cycle
Use a proven process that works.
Use a proven process that works.
Without a formulaic approach to the business development process, your sales team may struggle to find the right time to follow up. Since 2006, we’ve been obsessed with creating our own golden cadence that can work with any industry. When you partner with us, our SDRs will use our cadence to better reach your prospects.
Ready to see your business grow?
By submitting this form, you are consenting to being contacted by our sales and marketing teams via the email address and phone number provided. You may opt out at any time. We will not sell or distribute your email address to any third party at any time. View our Privacy Policy for more information.
“
What I liked about EBQ is that they were fearless, and it didn’t matter what type of lead I put in front of them. They just went for it.”
Omar Jordan
CEO, Coviance
Why work with EBQ?
Criteria
EBQ
Other Partners
Hiring Internally
Time to Launch
Faster launch with proven onboarding and playbooks
Moderate ramp-up depending on vendor
Slow — recruiting, hiring, and training required
Experience & Track Record
20+ years of B2B appointment setting and revenue support
Varies by provider
Limited to individual hires and leadership
Team Structure
Dedicated SDRs supported by a Business Consultant and Project Manager
Usually, a revolving door of pooled resources
Requires building and managing a full team
Management & Oversight
Built-in management layer included
May require additional oversight
Falls entirely on internal leadership
Process & Playbooks
Proven, repeatable outbound processes based on 20+ years of experience
Inconsistent processes across providers
Must be built from scratch
Ramp Time to Productivity
Short ramp with trained appointment setters
Varies based on training and experience
Long learning curve
Lead data & list building
High-quality, verified lead data provided at no additional cost
An add-on or separate expense
Requires purchasing data tools or vendors
The EBQ Approach:
How We Launch Your Program in 5 Days
Phase 1
Familiarize
The EBQ Lead Generation appointment setting department will take the time to become educated on your product and company.
Phase 2
Aggregate
We target decision makers at companies you want to do business with and position your product or service as a solution to their pains and drivers.
Phase 3
Engage
We’ll engage your prospects in value-based, meaningful conversations that yield meetings and provide a flow of valuable appointments for your sales representatives.
Phase 4.
Schedule
Your EBQ Lead Generation department will send calendar invites, confirm meetings, begin meetings with a hand-off to your rep, and even reschedule meetings.
Maximize Customer Lifetime Value with EBQ’s Account Management Services
The work doesn’t stop once you close a deal. Our account management team ensures seamless coordination between your team and current customers so no sales opportunity slips through the cracks. With the right strategy and support, your appointments turn into long-term revenue growth.
FAQs
What is appointment setting?
Appointment setting is the process of reaching out to and following up on both cold and warm inbound leads to arrange a sales meeting. Creating a separate appointment-setting team empowers your sales team to focus on negotiating and closing deals. This team structure is called the SDR/AE model.
Should I invest in an in-house or outsourced appointment setting service?
While building an in-house appointment setting has its place with some teams, outsourcing appointment setting offers a variety of benefits that serve many businesses’ needs.
Some advantages include:
- Lower overhead costs
- Lower down times due to turnovers
- Higher productivity
- Higher conversion rates
Why hire EBQ’s professional appointment setters?
For 20+ years, EBQ has been a top US-based lead generation partner. Our competitive edge includes:
- Robust reporting
- Full productivity in less than five days
- Hands-on sales experience in EBQ leadership
- No setup or cancellation fees
Should I invest in pay-per-appointment instead?
Pay-per-appointment tends to produce lower-quality leads. These providers are often focused on volume over quality — leading to many dead-end sales conversations and wasted time.
That’s why we would never charge you a fee per lead that comes in. This way, our BDRs are motivated to find the best leads for you — not just to fulfill a quota.
Ready to partner with B2B appointment setting services?
The right cold call sets the stage for a positive customer experience, so hiring the best team gets your foot in the door with the right people. Our cold callers help you grow your sales pipeline and engage your prospects.
Ready to see your business grow? Fill out your information with the form provided, and one of our team members will reach out to you shortly.
Ready to see your business grow?
By submitting this form, you are consenting to being contacted by our sales and marketing teams via the email address and phone number provided. You may opt out at any time. We will not sell or distribute your email address to any third party at any time. View our Privacy Policy for more information.



