MARKETING CLOUD PACKAGES

Marketing Cloud blends combined solutions for customer journey administration, mobile, email, social media, web personalization, advertising, content creation, content management and data analysis. Marketing Cloud includes predictive analytics to help make decisions. A feature called Journey Builder helps marketers create campaigns based on customers’ behavior and needs, demographics, and channel preferences. Event-driven triggers initiate

actions: When a customer joins a loyalty program, for example, Marketing Cloud will be triggered to send a welcome message. The Marketing Cloud is connected to Salesforce.com’s Sales Cloud and Service Cloud, which enables allocation that provides a consolidated experience and averts customers from being contacted separately by marketers from all three programs. EBQ offers various efficiency packages to get you all situated within Marketing Cloud.

TRAINING PACKAGES
QUICK START Package | 60 DAYS
The Quick Start package covers Marketing Cloud from top to bottom. All capabilities and functionalities of the platform are explained and demonstrated alongside use-case discussions and best practice guidance. All training sessions are conducted via screen-share, recorded, and provided to the client for future reference. Your EBQ team is also on-hand via phone and email to provide support.
Interested in learning more about the QUICK START PACKAGE?
ADMINISTRATION PACKAGES
SHOW & TELL Package | 90 DAYS
The EBQ Pardot Show & Tell Package is built for companies that may have lost their Marketing Cloud power user and require training on the platform, but can’t afford to interrupt their marketing campaigns in the interim. During this 12-week program, EBQ will train your team on all aspects of Marketing Cloud while simultaneously serving as your dedicated Marketing Cloud admin, executing email marketing campaigns as your internal personnel is brought up to speed.
Interested in learning more about the SHOW & TELL PACKAGE?
ADMIN Package | ONGOING
The Admin package is designed for companies that have a clear vision of how they want to use Marketing Cloud, but lack the time and resources to execute the details. We will provide you with a dedicated Salesforce administrator who will take directives and execute your Marketing Cloud vision on an ongoing basis. Best of all, your EBQ team features it’s own built-in management layer so you’re free to focus on other priorities while we handle the day-to-day responsibilities.
Interested in learning more about the ADMIN PACKAGE?
SUPPORT PACKAGES
TUNE UP Package | 30 DAYS
The Tune-Up package is ideal for companies that simply need a refresher course on the Marketing Cloud platform. This package can be customized to focus on specific areas of deficiency or to highlight functions that may be underutilized or completely unused. Your EBQ team will work to ensure you optimize your Marketing Cloud investment.
Interested in learning more about the TUNE UP PACKAGE?
PREMIUM Package | ONGOING
For companies seeking a reliable support option once their training concludes, we offer the Premium Support package. This ongoing program provides the client with a Marketing Cloud support specialist who will always be on hand to troubleshoot any issues, provide tech support and offer best practice guidance.
Interested in learning more about the PREMIUM PACKAGE?
DO MORE+
CUSTOM JOURNEY Creation
We will create one custom journey based on your business model. Use digital marketing solutions to trigger personalized journeys based on customer behavior, preferences, or any data point. Automatically respond to engagement such as purchases, clicks, and email opens. Guide customers down the right path based on their current or predicted behavior.
Interested in learning more about CUSTOM JOURNEY customization?
CUSTOM LANDING PAGE OR EMAIL TEMPLATE
We will build one custom landing page or responsive email template customized to meet your business needs. We understand you’re a marketer, not a programmer. So, whether you’re looking to grow your email list, increase online sales or promote a special offer, we can easily create branded landing pages and microsites with Salesforce Marketing Cloud for you.
Interested in learning more about CUSTOM LANDING PAGE OR EMAIL TEMPLATE creation?
* Contact for pricing
Create marketing experiences as unique as each customer.
If you don’t have the resources to properly utilize Marketing Cloud we can also implement & administer the platform on your behalf to ensure your Marketing Cloud investment is money well spent.
Pardot B2B marketing automation by Salesforce helps marketers create more leads, generate more pipeline, and empower sales to close more deals. Pardot select partner for software training, installation, long-term dedicated marketing support, HTML and graphics support, and administration services.
Salesforce. “What is Marketing Cloud?” Salesforce, www.salesforce.com/products/marketing-cloud/overview/.

Personalize your email marketing.

Build and manage any kind of email campaign. Use CRM and other data for personalization that drives engagement. Automate your marketing to scale your capabilities and reach customers with relevant messaging. Personalize and automate email, mobile, and web journeys for every
customer at scale.

Manage ads that win.

Activate your customer data to power all digital advertising and manage ad campaigns. Enhance new customer acquisition, re-engage inactive customers, and align advertising with every channel.

Engage with mobile messaging.

Use SMS, MMS, push notifications, and group messaging to reach customers anytime, anywhere. Go cross-channel and extend your digital marketing strategy by adding mobile to your email and social campaigns.

Exceptional social experiences.

Use SMS, MMS, push notifications, and group messaging to reach customers anytime, anywhere. Go cross-channel and extend your digital marketing strategy by adding mobile to your email and social campaigns.

Predict the right content.

Create landing pages. Track visitor behavior, deliver personalized web content, and trigger emails in real time. Increase conversions, click-through rates, and order values.

Create cross- channel journeys.

Create 1-to-1 customer journeys across email, mobile, social, ads, and the web. Connect experiences across marketing, sales, service, and every customer touchpoint.
Pardot B2B marketing automation by Salesforce helps marketers create more leads, generate more pipeline, and empower sales to close more deals. Pardot select partner for software training, installation, long-term dedicated marketing support, HTML and graphics support, and administration services.
Salesforce. “What is Marketing Cloud?” Salesforce, www.salesforce.com/products/marketing-cloud/overview/.

START YOUR MARKETING CLOUD TRAINING TODAY

All of EBQ’s services are delivered via a trained, knowledgeable “department” of professionals, including a Success Manager, a Project Manager, and Specialists who work daily on your company’s behalf. This structure provides our clients the flexibility to change services and/or the size of the relationship at any time based on their needs, as well as added security against turnover or use of internal resources.